good (gud) adj, having admirable, pleasing, superior or positive qualities. The Good Philosophy is simple - we believe that decency and care for others is innate in human nature and that together we can make a huge and positive impact on our society that benefits everyone. Our mission is to celebrate all the good stuff in the world and to create a business that generates money which we give to good causes. Honesty, integrity and goodwill are keystones.
- A good woman (or man) is someone who makes life better for others in any number of ways. She is thoughtful, considerate, respectful, open-minded, positive and inspiring. And she doesn't take herself too seriously!
- A good product is beautifully designed and manufactured from high quality materials with respect and consideration for people and the planet.
- A good business operates in a way that has respect and consideration for the people who work in it, it's customers and the planet.