TRACY MCGRAW
CHIEF COMMUNICATIONS OFFICER
Tracy McGraw is the Chief Communications Officer for A FEW GOOD WOMEN PRODUCTIONS. In this role she is the primary communications strategist for the company leading the planning, development and execution of global multi-platform communications, publicity, prosocial, marketing and social media campaigns to support the company’s original content, mission, vision and values.
An accomplished senior leader, McGraw has spent the last two decades reshaping and driving positive brand and corporate reputations for top entertainment and technology companies including X (formerly Twitter), Tyler Perry Studios, BET Networks, VH1, CBS and Lifetime Television.
Most recently, McGraw was the Head of Global Consumer Communications for X (formerly Twitter) where she was responsible for leading publicity efforts for the social media giant’s product and consumer launches, partner announcements, cultural events and marketing initiatives. Prior to X, she led the publicity efforts for the 2019 grand opening of Tyler Perry Studios as well as created media partnerships with various production entities to amplify the purpose and vision of the studio.
McGraw spent a significant portion of her career at Paramount Global (previously Viacom) where she held senior communications positions at BET and VH1 networks developing, executing and managing creative, impactful and high-volume communications programs, publicity outreach campaigns, strategic marketing as well as digital and social media initiatives. At BET, she managed publicity campaigns for the original series Being Mary Jane, The Game, Real Husbands of Hollywood as well as their award shows BET Awards, Black Girls Rock, BET Honors and more. At VH1, McGraw created and launched publicity campaigns for original series and award shows including The RuPaul Show, Behind The Music, Pop Up Video, VH1 Divas and Hip Hop Honors.
McGraw began her career at Lifetime television as a publicist before becoming a senior publicist at CBS Television.
Recognized as a power player on the Observer’s 2020 PR Power 50 Next list, McGraw is a graduate of the Fashion Institute of Technology and resides in Brooklyn, NY.